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Customer Empathy (eBook, ePUB)
6,99 € *
ggf. zzgl. Versand

Start leveraging the most under-utilised and powerful human resource in business today-Customer Empathy.Global performance reports show that current customer experience (CX) practices are failing organisations and their customers. Promised returns of enhanced customer value, competitive differentiation and CX as a driver of sustainable growth are not being fully realised-at best, there is only incremental gain for most organisations. As it stands, customer experience management and design is overdue for radical intervention.Two time author and leading authority on Customer Experience, Alex Allwood asks why, with so many organisations investing vast amounts of energy and effort into customer experience excellence, is there at best, only incremental gain? How might we change the status quo to benefit customers, employees and businesses?Customer Empathy is a powerful human resource for positively impacting customer experience excellence that until now has been largely overlooked. Alex Allwood outlines her framework, methods and tools to switch on and scale customer empathy to solve the common customer experience management problems of low organisational commitment, poor alignment of cross-functional teams, and competing agendas and priorities.Customer empathy helps leaders and employees to see the customer's world differently. Doubling down on CX practices by switching on customer empathy to create deeper understanding, more meaningful connection, align and unite teams and enrich decision making to benefit customers, employees and the business.

Anbieter: buecher DE
Stand: 12.11.2019
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Customer Empathy (eBook, ePUB)
6,99 € *
ggf. zzgl. Versand

Start leveraging the most under-utilised and powerful human resource in business today-Customer Empathy.Global performance reports show that current customer experience (CX) practices are failing organisations and their customers. Promised returns of enhanced customer value, competitive differentiation and CX as a driver of sustainable growth are not being fully realised-at best, there is only incremental gain for most organisations. As it stands, customer experience management and design is overdue for radical intervention.Two time author and leading authority on Customer Experience, Alex Allwood asks why, with so many organisations investing vast amounts of energy and effort into customer experience excellence, is there at best, only incremental gain? How might we change the status quo to benefit customers, employees and businesses?Customer Empathy is a powerful human resource for positively impacting customer experience excellence that until now has been largely overlooked. Alex Allwood outlines her framework, methods and tools to switch on and scale customer empathy to solve the common customer experience management problems of low organisational commitment, poor alignment of cross-functional teams, and competing agendas and priorities.Customer empathy helps leaders and employees to see the customer's world differently. Doubling down on CX practices by switching on customer empathy to create deeper understanding, more meaningful connection, align and unite teams and enrich decision making to benefit customers, employees and the business.

Anbieter: buecher DE
Stand: 12.11.2019
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Customer Lifetime Value im Messewesen
34,99 € *
ggf. zzgl. Versand

Customer Lifetime Value im Messewesen ab 34.99 EURO Ein Ansatz zur Customer Lifetime Value Berechnung für die Geschäftsbeziehung zwischen Messeveranstalter und Aussteller

Anbieter: ebook.de
Stand: 12.11.2019
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Customer Service
3,99 € *
ggf. zzgl. Versand

Customer Service ab 3.99 € als epub eBook: The Ultimate Guide to Customer Care Customer Service Support and More. Aus dem Bereich: eBooks, Wirtschaft,

Anbieter: hugendubel DE
Stand: 12.11.2019
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Measuring Customer Experience
29,99 € *
ggf. zzgl. Versand

Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management.

Anbieter: buecher DE
Stand: 12.11.2019
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Measuring Customer Experience
29,99 € *
ggf. zzgl. Versand

Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management.

Anbieter: buecher DE
Stand: 12.11.2019
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Customer Service
3,99 € *
ggf. zzgl. Versand

Customer Service ab 3.99 EURO The Ultimate Guide to Customer Care Customer Service Support and More

Anbieter: ebook.de
Stand: 12.11.2019
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A Paradigm of Customer Recovery
13,49 € *
ggf. zzgl. Versand

A Paradigm of Customer Recovery ab 13.49 € als Taschenbuch: Customer Care from a Practical Approach. Aus dem Bereich: Bücher, Taschenbücher, Wirtschaft & Soziales,

Anbieter: hugendubel DE
Stand: 12.11.2019
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Advanced Customer Analytics
27,99 € *
ggf. zzgl. Versand

Advanced Customer Analytics provides a clear guide to the specific analytical challenges faced by the retail sector. The book covers the nature and scale of data obtained in transactions, relative proximity to the consumer and the need to monitor customer behaviour across multiple channels. The book advocates a category management approach, taking into account the need to understand the consumer mindset through elasticity modelling and discount strategies, as well as targeted marketing and loyalty design. A practical, no-nonsense approach to complex scenarios is taken throughout, breaking down tasks into easily digestible steps. The use of a fictional retail analyst 'Scott' helps to provide accessible examples of practice. Advanced Customer Analytics does not skirt around the complexities of this subject but offers conceptual support to steer retail marketers towards making the right choices for analysing their data.

Anbieter: buecher DE
Stand: 12.11.2019
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